MANILA, PHILIPPINES – May 21, 2026 – As the nation gathers to celebrate the pinnacle of local industrial excellence, Pointwest affirms its commitment to advancing the software engineering industry at the Tatak Pinoy Expo 2026. Taking place from May 25 to 27, the event serves as the premier showcase for Filipino ingenuity, competitiveness, and the strategic growth of the country’s key industries.
Positioned within the IT-BPM sector, Pointwest’s participation at the expo underscores its long-standing investment to elevate the “Philippine Brand” in the global technology landscape.
Defining “Tatak Pinoy” in the Digital Age
The Tatak Pinoy (Proudly Filipino) movement is more than a label; it is a testament to the sophistication and quality of Philippine-made products and services. While the movement often highlights artisanal crafts and manufactured goods, Pointwest is highlighting a critical pillar of the modern Filipino economy: High-value IT services.
“For Pointwest, ‘Tatak Pinoy’ is synonymous with world-class digital innovation and technical expertise. It represents our ability to blend the unique Filipino spirit of service excellence with rigorous global standards to deliver transformative solutions,” said Veck Basinang, Head of Digital Transformation Consulting and Enterprise Alliance at Pointwest.
Leading the IT-BPM Charge
The IT-BPM sector remains a cornerstone of the Philippine economy, and the Tatak Pinoy Expo provides a platform to demonstrate how this sector has evolved from traditional outsourcing to becoming a hub for complex digital transformation, data science, and specialized software engineering.
Visitors to the Pointwest booth can expect to explore:
- Next-Gen Digital Solutions: How Pointwest is leveraging AI, Cloud, and Data Analytics to solve global business challenges.
- The Filipino Talent Advantage: A showcase of the digitally-fluent skills that make the Philippines a top destination for IT services.
- Sustainable Innovation: How digital transformation contributes to a more efficient and globally competitive Philippine industrial base.
Building a Future-Ready Nation
As the Philippines moves toward a more digitized economy, Pointwest remains at the forefront of this transition. By participating in the Tatak Pinoy Expo, Pointwest aims to foster collaboration with other industrial leaders and policymakers to ensure that Filipino tech talent continues to lead on the world stage.
“We are joining the nation’s brightest industries to showcase what it truly means to be ‘Philippine-made’ in 2026. We believe that Filipino high-value IT solutions are among our country’s greatest exports.”
Visit Us
Pointwest invites all partners, clients, and technology enthusiasts to visit our booth during the three-day event. Come and discover how we are blending local heritage with future-ready technology to help businesses thrive globally.
- Event: Tatak Pinoy Expo 2026
- Dates: May 25–27, 2026
- Location: Booth #73 IT-BPM Pavilion, Hall 4, SMX Convention Center, Pasay City
About Pointwest
Pointwest enables organizations to modernize systems, optimize, and transform business operations, using a Data-Centric approach, combining data engineering and AI-MLOps to build intelligent solutions through its integrated IT and business services.
With over 20 years of global IT and BPM experience, it serves regulated industries — Healthcare, Banking, Financial Services, Insurance, and Retail — with digital-first solutions that enhance customer experiences, orchestrate platform and ecosystem integration, and re-engineer complex workflows.
With digitally-fluent Filipino talent and an outcome-linked global delivery model, anchored in a strong digital core of cloud, data, AI, and a secure technology foundation, Pointwest delivers systems modernization, continuous software test automation, advanced analytics, AI solution operationalization, and managed healthcare operations (Revenue Cycle and Pharmacy Benefits Management) across the US and Asia Pacific.
To learn more, contact us.
